Mary Kate and Ashley Olsen are currently out promoting their clothing line Elizabeth & James. Would you buy clothes from people who dress like this?
I might buy shoes from them, but definitely not clothes. Or hair care products. And in case they're considering further diversification, any cosmetic ventures should maybe not include MK's name. Unless the folks anxious to look like a goth Joker are your target audience, in which case I think Mary Kate is sitting on a gold mine.